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J&K will soon unveil a new policy to attract filmmakers: LG | India News

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SRINAGAR: Jammu and Kashmir will soon implement a new policy to attract filmmakers and bring back the lost golden age of cinema to the Union territory, Lieutenant Governor Manoj Sinha said here on Monday.
Addressing the two-day virtual conference on ‘Harnessing Kashmir’s Tourism Potential – Another Day in Paradise’ at SKICC on the shores of Dal Lake, Sinha said that the J&K government has almost finalized the new film policy “which will be will announce within 10 days now. ”
“The policy implies a roadmap on how we can bring back the golden age of Kashmir on the big screen in the 70s and 80s. We have been reading and hearing that Kashmir used to be the favorite destination of Bollywood filmmakers. We, as a team, will work to regain that lost era, ”said Sinha.
He also said that there are many unexplored destinations in Jammu and Kashmir, but his administration is taking steps to include them on the tourist map. “We are focusing on implementing better infrastructure in new places so that tourists can enjoy them without problems. For this, we have also invited private players ”, he said.
Sinha said that despite the Covid-19 pandemic, Kashmir witnessed the highest number of domestic tourist arrivals among all states since December 2020. “This, of course, helped revive the tourism industry in Kashmir.” He said.
He said the number of arrivals has helped lower the unemployment rate in UT. “Thousands of people associated with the industry have job opportunities. The unemployment rate at J&K in September last year was 16.1%, but it has fallen to 9% according to the latest data for March this year, ”he said.
“The unemployment rate in many tourist destinations like Delhi, Himachal Pradesh and Goa is much more than J&K. I believe that the tourism sector is the one that contributes the most to this achievement, ”he said.
LG noted that several measures have been taken to ensure ease of travel for tourists. “There are night flights that operate from Srinagar airport. Now there is a direct flight from Srinagar to Bangalore, ”he said, adding that tourists come to Kashmir not only to explore the places, but also to connect with the people of the Valley.
The GL expressed hope that in the coming days tourist arrivals to the UT will increase even more, which in turn will generate more job opportunities and help the economy grow.
(With inputs from agencies)

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