Mumbai, Aug 3 (): It is known Bollywood Badshah Shah Rukh Khan has started promoting his upcoming film “Happy New Year” with full vigour. He has left no stone unturned to promote his film. Honey Singh also has joined with SRK for ‘Happy New Year’ promotional tour.
All of us know for each and every film Shah Rukh uses unique and massive marketing strategies to promote his films. For Happy New Year, he has planned for a World Tour along with the star cast and key crew members of the film. The promotional world tour is named SLAM!
The world tour will start from September 19 in Houston and will continue to New Jersey, Toronto, Chicago, Vancouver and San Jose.
Honey Singh who has done a number in the movie has joined SRK for the world tour. He will be performing live during the promotions. Surprisingly Vishal-Shekhar who composed the music for “HNY” will not join the team.
During the promotions, a series of concerts will be performed across various cities in Canada and the US in September. Shah Rukh Khan and Honey Singh will be accompanied by other stars of the movie, including Deepika Padukone, Abhishek Bachchan, Sonu Sood, Malaika Arora Khan, Boman Irani, singer Kanika Kapoor of “Baby Doll” fame and director Farah Khan.
Happy New Year is produced by Gauri Khan under the banner Red Chillies Entertainment and distributed worldwide by Yash Raj Films. For Deepika, ‘Happy New Year’, is her third film with Shah Rukh Khan.
“Happy New Year” is scheduled to release worldwide on 23 October.
Below is the tour schedule:
19th Sept 2014: Toyota Center, Houston
20thSept 2014: Continental Arena, New Jersey
21stSept 2014: Air Canada Center, Toronto
26th Sept 2014: Sears Center Arena, Chicago
27th Sept 2014: Pacific National Exhibition (PNE), Vancouver
28thSept 2014: SAP Center, San Jose