London, September 30 (ANI): A publishing firm has blamed ‘Fifty Shades of Grey’ for the recent poor sales performance of its car manuals – a Do It Yourself (DIY) bible for aspiring mechanics.
Haynes claims that its readers are turning their backs on its own books in favour of the erotic novel by E L James.
“There is little doubt that during the period, retail purchasing budgets were tight and that much of those available budgets went towards the phenomenally successful Fifty Shades series,” the Daily Mail quoted Haynes as saying in its financial results.
“Our books, in the most part, appeal to automobile and motorcycle enthusiasts.
“They are probably oriented to a male audience and I am not sure that Fifty Shades is the kind of thing they would enjoy, but that phenomenon is impacting general publishing budget,” it said.
Haynes was established in 1960 and its first manual, Haynes Owners Workshop Manual, for the Austin-Healey Sprite, was published in 1965.
Meanwhile, Fifty Shades of Grey, first published in May 2011, has become the fastest-selling book of all time, shifting more than five million copies in the UK. (ANI)